Description

Established in Poole in Wharfedale in1998, Redline Racing had acquired a reputation for providing vehicles to the 'boy racer' market. Having won the franchise to become the north of England's official retailer for Farbio they approached us to undertake a rebrand so their image echoed that of this line of definitive British sports cars and their ever maturing customer base. Hence, Redline Racing simply became Redline.

Considerations

To create a prestigious brand and project an image that matched the high end sports vehicles Redline were selling and allowed the company to sit comfortably alongside the other manufactures in this highly competitive market.

Production Notes

Rebrand with design to include all supporting materials; brochures, stationary, advertisements and website.